My good friend Davide Corradi dared me to rank for his name without using any of the typical on-page optimisation techniques we are all aware of. His reason to do this, was his surprise when in my previous post, Google ranking factors distribution graph, I stated that on page optimisation factors accounted only for a [...]
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How to rank top 10 in Google for Davide Corradi in less than 24 hours
Google ranking factors distribution graph
Inspired by Seomoz Whiteboard Friday, I decided to create my new graph of what i think are the main Google ranking factors and its distribution in order of importance. Be free to chip in and add the debate.
SEO for personalized search
Unless you have been hiding under a rock or you have been making extra money in the stock market and got a fat bonus and retired to the Bahamas, as an SEO you might have heard about Google rolling out an algorithmic change based on personalized search.
There has been lots of articles around the [...]
Google is not infallible
Now it has been solved but it was funny to see Google New Zealand to rank first for “Google Ireland” for a couple of weeks and “google.ie”. Even Bing got it wrong.
We have to admit it was a difficult query : )
Video SEO Optimisation
Video optimisation for inclusion in Universal Search is one of the most unknown topics in the SEO field. We know that if we optimise our video properly, the video gets watched by a reasonable amount of people and is rated and commented, we might have the chance of ranking for blended results in SERPs, but [...]
International Social Media Optimisation
Social media optimisation was the big topic of the last year in the industry, and at the moment agencies are trying to build a business model around it. Most of them are going down the consultancy path plus offering specific services in the way of building widgets or Facebook applications to boost viral campaigns. Most [...]
Link Analysis for Multilingual SEO campaigns
Link analysis is one of the most important areas of search engines ranking algorithms. Although some international search engines are less sophisticated in the way they assess link relevance, there is no reason to believe that these engines, such as Baidu or Yandex, will apply similar more advanced link quality indicators as part or the [...]
Metatags Best Practice – Yandex, Baidu and Yahoo Japan
There are tons of articles on the net about meta tags optimisation best practices and the concepts have been repeated ad nauseam. In a Google centric world as Internet market is, a westernised approach is usually taken, overlooking the algorithmic or linguistic differences of optimising for other languages/search engines in countries where Google hasn’t got [...]
Website Localisation for Paid Search
We already talked about website localisation in this blog and it is a topic that I would like to revisit since it is a not very talked about issue in the SEO arena, and it is a huge sticking point for most sites I get to analyse in my daily routine, which seem not [...]
Guerrilla Marketing – Going too far?
One of the most notorious showman in TV in Spain, going by the nickname, “El Gran Wyoming”, member of the TV channel, La Sexta, has proved to be an expert in spreading shocking-but-false information to increase the audience. This week, the “El Gran Wyoming” has been in the eye of the hurricane after a video [...]
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- How to rank top 10 in Google for Davide Corradi in less than 24 hours
- Google ranking factors distribution graph
- SEO for personalized search
- Google is not infallible
- Video SEO Optimisation
- Link Bait – Real Examples
- International Search Summit May 2009 – Social Media
- International Social Media Optimisation
- Link Analysis for Multilingual SEO campaigns
- Metatags Best Practice – Yandex, Baidu and Yahoo Japan


Oscar Carreras: Spanish Linguistics graduate with a wide knowledge of new technologies resulting from an additional certificate in Advanced Computing. Varied Experience in web development, database management and graphic design, complemented by strong language ability and organisational skills developed in diverse work environments. Understanding of online marketing, SEO, PPC, SEM....